The author's older sister, who assists in developing a system of trainers and programs for Tiny Habits, demonstrating the method's effectiveness in challenging personal circumstances.

A mother who, through Tiny Habits, transitions into a successful parent and entrepreneur, serving as an example of how the approach can alleviate stress and transform lives.

A character whose bipolar condition benefits from Tiny Habits, reducing her need for medication and illustrating the method's impact on mental health challenges.

Struggled with weight gain until using Tiny Habits to build a series of productive behaviors, exemplifying the method’s potential to multiply good habits.

Their creation of Instagram's user-friendly design was influenced by Fogg’s classes, demonstrating the practical application of his behavioral theories.

Learns to celebrate small wins, as demonstrated in her efforts to improve household tasks, which positively impacts her relationships.

A radio host and mother who tackles her sweet tooth and stress eating with Tiny Habits, also finding ways to process grief and improve her overall health.

BJ Fogg’s life partner, whose domestic experiences with Fogg influence the development of the Tiny Habits methodology.