BOOK BRIEF

The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave

Robbie Kellman Baxter
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The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave

Nonfiction | Book | Adult | Published in 2020

Book Brief

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Robbie Kellman Baxter

The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave

Nonfiction | Book | Adult | Published in 2020
Book Details
Pages

256

Format

Book • Nonfiction

Topic
Business & Economics
Publication Year

2020

Audience

Adult

Recommended Reading Age

18+ years

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Super Short Summary

In The Forever Transaction, Robbie Kellman Baxter guides businesses in creating compelling subscription models to foster customer loyalty and retention. The book emphasizes understanding customer needs, creating valuable offerings, and implementing strategies to keep individuals engaged long-term, ensuring sustained relationships and consistent revenue.

Informative

Inspirational

Hopeful

Reviews & Readership

4.3

503 ratings

82%

Loved it

15%

Mixed feelings

4%

Not a fan

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Review Roundup

The Forever Transaction by Robbie Kellman Baxter is praised for its comprehensive insights into building successful subscription models. Readers appreciate its clear, practical advice and real-world examples. However, some find it heavily focused on existing businesses rather than startups. Its engaging style makes complex topics accessible, though it occasionally feels repetitive.

Who should read this

Who Should Read The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave?

A reader interested in The Forever Transaction likely enjoys business strategy and innovation, particularly in subscription models. They might also appreciate Subscribed by Tien Tzuo or Measure What Matters by John Doerr for insights on maintaining customer loyalty and scaling business models.

4.3

503 ratings

82%

Loved it

15%

Mixed feelings

4%

Not a fan

Book Details
Pages

256

Format

Book • Nonfiction

Topic
Business & Economics
Publication Year

2020

Audience

Adult

Recommended Reading Age

18+ years

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