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In these chapters, Bloom discusses the invention of the modern idea of the self, tracing its development from Machiavelli, Hobbes, Locke, and Rousseau up to Freud. The essential thread of this concept from the Renaissance to the present is that man is a natural being, defined more by feeling and desire than reason. The supremacy of the self, the discovery of its profundity, the liberation of its desire, and its self-realization in creativity and culture constitute the environment from which value relativism emerges. As the modern concept of the self replaced the earlier Christian idea of the soul, the Romantic conception of culture came to supersede the Enlightenment notion of the political state.
Hobbes’s and Locke’s theories of the “state of nature” revolutionized the concept of human identity. The dominant Christian tradition, prior to Machiavelli, held that the individual was composed of body and soul, opposing principles mysteriously joined in a state of permanent tension. The soul, metaphysical in origin, strove virtuously against the desires of the body, seeking to live morally and transcend man’s animal nature. Spurred by the methods and discoveries of the scientific revolution in the 17th and 18th centuries, the Enlightenment discarded the Christian model of the individual, replacing the concept of the soul with a new idea of the self as the essence of human personality. Man was no longer divided between a corruptible body and immortal soul, but a natural being who sought to satisfy his bodily appetites and instinct for self-preservation through reason and industry. Locke, the first great exponent of this idea, assumed that a society of men, each motivated by his own self-interest but bound by an efficient and well-designed agreement to preserve the liberty and natural rights of all, would be more ethical and egalitarian than traditional monarchies preaching Christian virtue while practicing rampant hypocrisy. Reason recognized man’s selfishness and devised a political order effectively accommodating his natural impulses, thereby securing the consent of the governed on a rational basis.
Locke’s notion of the self, however, jettisoned the spiritual and sentimental aspects of the individual in favor of the economic. Recognizing this failure, Rousseau sought to recover the sense of the mysterious uniqueness and wholeness of the human being and, in the process, invented modern psychology. Rousseau sees feeling, rather than reason, as the core of the self. He celebrates the irrational germinations of the individual consciousness—reverie, the dream, memory, and imagination—as they craft a narrative of self-becoming. Unlike Socrates, for whom knowledge of oneself meant the rational search for truth about the nature of mankind in general, self-knowledge for Rousseau was a solitary plunge into the depths of his own unique and idiosyncratic being. Self-love, rather than objective knowledge, was the supreme goal and guide for Rousseau.
Rousseau was the most influential critic of the Enlightenment’s failings, a prophet of Romantic subjectivity defending the sanctity of the individual psyche against the narrow objectivity of science and utilitarianism. Modern psychology’s language of the self, creativity, and culture stems largely from Rousseau and the cult of creative genius championed by the Romantics against the dehumanizing effects of the Industrial Revolution. Freedom, for the Romantics, was embodied by the creative artist, whose genius gives material form to their vision, and who establishes their unique personality by their creative act. The marks of creativity and personality served to distinguish the geniuses in egalitarian society, revealing their superiority from the bourgeoisie. However, democracy abhors elitism. In democratic society, Bloom laments, the meanings of the words “creativity” and “personality,” once reserved for artistic prodigies like Beethoven, are trivialized and devalued until they apply to everyone. This degradation of language obliterates the distinction between the remarkable and the pedestrian. Virtue and character, moral qualities that once distinguished the best individuals, have been replaced by creativity and personality, terms that no longer mean anything but are simply “a kind of opiate of the masses” (183).
The same degradation of meaning applies to the word “culture,” which has implications for our fascination with multiculturalism. The idea of culture began to develop a special significance during the Enlightenment, signifying an organic social affiliation distinct from “nation” or “civilization.” Like Rousseau’s return to nature, culture represents a solution to the nature/society tension, an effort to restore the wholeness of the individual that was lost when civilization superseded the primal state of nature. Culture reconciles humankind’s natural desires with morality, enabling the individual to develop his faculties in a way that is consonant with social expectations. In this philosophical sense of the term, culture is a universal historical achievement.
Romanticism, however, quickly focused on the particularity and multiplicity of individual cultures, not the Enlightenment idea of universal culture. Individual cultures generate their own systems of morality; they deny any transcendent authority dictating moral principles to them. Consequently, respect for individual cultures means rejecting the idea of universal human rights, since such rights are based on reason, which transcends cultural particularity. Multiculturalism in America is the trivialized result of this trend, Bloom argues. The idea of “culture” was once intended to express the dignity of man; now the term is used for everything—the “drug culture,” “gang culture,” “S&M culture”—any form of social behavior or tribal identity, regardless of moral worth. Bloom concludes, “Failure of culture is now culture” (184).
In these chapters, Bloom explores how Europe and America responded to the critical social and spiritual problems posed by the political liberalism of the Enlightenment. The main theme is the newfound importance of feeling and desire in the idea of human identity, replacing an emphasis on reason and moral self-restraint. These qualities inform the ideas of creativity and culture that developed as reactions to what were felt to be the dehumanizing effects of Enlightenment rationalism and universalism. Bloom depicts this historical evolution of the notions of self and society as the gradual ascendancy of irrationalism over reason.
Bloom’s analysis stresses the opposition between the Lockean individual, narrowly directed toward material gain, and Rousseau’s vision of the self, the repository of the spiritual longing, depth, and sensibility that Locke’s secular image of man omits. This duality permeates the American soul, and Bloom traces its various inflections in the antipathy between economy and culture, bourgeois and romantic, cosmopolitanism and particularism, and “outward”- versus “inward”-directed man in these chapters.
The Lockean self, in Bloom’s view, is analogous to the material bodies of Newtonian physics: secular in origin and subject to natural law. Locke’s and Machiavelli’s great innovation was to demystify and naturalize man, recognizing him as an ordinary being with animal desires, uninhibited by virtuous aims. However, they did not go far enough in their reinvention of the human. By discovering the wondrous depths of his own subjectivity, Rousseau laid the foundations for the narcissistic turn in contemporary life. Unhinged from a stable moral framework, the self becomes the creator and arbiter of all values, and personality the self-generated substitute for moral character. Desire, no longer something to be controlled and feared, becomes a liberating force. Bloom’s association of psychotherapy, which he deplores as superficial and amoral, with this aggrandized idea of the self testifies to his antipathy for the modern cult of self-sufficient individuality. Our ready embrace of today’s pseudo-spiritual self-help advice is woefully ignorant of the history of the self and what this concept truly entails.
The same is true of the notions of creativity and culture. Both terms originally served to distinguish the outstanding individual’s capacities within egalitarian society. The democratization of the words has resulted in the expansion and ultimate erasure of their meaning; in today’s America, Bloom observes, everyone is presumed to be creative, and everything is culture. Meaningful distinctions based on merit or value are now impossible. The terms have undergone a reversal of meaning: To be creative means no longer being creative in any significant sense, and what is called “culture” is often the opposite of culture, in its original sense. Bloom is particularly incensed by the de-signification of language, which he considers “the intellectual disorder of our age” (182). He is also contemptuous of the popular ethnic celebrations in America that celebrate the colorful but superficial differences of individual cultures. The real differences among cultures are found in their conflicting values and their ideas of good and evil, which have historically led to violence and conquest. Such festivals are ignorant of the essential conflict between culture and liberal society. By promoting identity politics, they undermine the ideal of natural rights that the Founders hoped would supersede racial and cultural groupthink.
Rousseau believed that a shared culture provides the intimate forms of social connectivity, overlooked by Hobbes and Locke, that are necessary to establish a viable political organization of individuals. This idea of culture was universal and dovetailed with natural rights theory; it answered to the 18th century’s concern with the natural “affections” and affinities that formed social bonds within groups. With the Romantic era’s emphasis on the particular as opposed to the universal, the focus shifted to the multiplicity of cultures, each seen as an organic totality generating its own belief systems and folk wisdom, unencumbered by the premises of reason. The Romantic idea of culture is a denial of human nature, stressing the processes of historical becoming and individuality against being and generality. This transformation of the attitude toward culture, Bloom asserts, laid the groundwork for the multicultural ideologies of today.
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