Start With Why

Gather initial thoughts and broad opinions about the book.

1. Sinek structures his book around the idea that great leaders and organizations inspire action by first defining their “why.” How effective did you find this core argument to be? Did the book provide enough evidence to support its claims?

2. The book employs a mix of business case studies, leadership principles, and psychological insights to support key arguments. How effective was this balance between theory and real-world examples? Did the storytelling style help to clarify the concepts, or were certain sections repetitive?

3. Both Start with Why by Simon Sinek and Atomic Habits by James Clear focus on long-term success and behavioral change, although from different angles—one through leadership and purpose, the other through habit formation. How do the two approaches compare? Do you find one to be more applicable to your own life?

Encourage readers to connect the book’s themes and characters with their personal experiences.

1. The book discusses how great leaders such as Martin Luther King Jr.