BOOK BRIEF

Purple Cow: Transform Your Business by Being Remarkable

Seth Godin
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Purple Cow: Transform Your Business by Being Remarkable

Nonfiction | Book | Adult | Published in 2003

Book Brief

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Seth Godin

Purple Cow: Transform Your Business by Being Remarkable

Nonfiction | Book | Adult | Published in 2003
Book Details
Pages

145

Format

Book • Nonfiction

Setting

2000s

Publication Year

2003

Audience

Adult

Recommended Reading Age

18+ years

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Super Short Summary

In Purple Cow, Seth Godin discusses how individuals can transform their businesses by making products remarkable. Emphasizing innovation and standing out in a crowded market, Godin uses the metaphor of a "purple cow" to illustrate the importance of being unique and memorable to achieve success.

Reviews & Readership

4.1

57,460 ratings

65%

Loved it

23%

Mixed feelings

12%

Not a fan

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Review Roundup

Seth Godin’s Purple Cow has been praised for its innovative approach to marketing, urging businesses to stand out by being remarkable. Critics commend its engaging style and practical advice. However, some find the concepts overly simplistic and lacking depth. Overall, it’s seen as a useful read for marketers seeking fresh insights, though not comprehensive.

Who should read this

Who Should Read Purple Cow: Transform Your Business by Being Remarkable?

Ideal for marketing professionals, entrepreneurs, and innovators, readers of Seth Godin's Purple Cow will appreciate its focus on creating remarkable products that stand out. Similar in appeal to Malcolm Gladwell's The Tipping Point and Eric Ries' The Lean Startup, it offers actionable insights for making businesses extraordinary.

4.1

57,460 ratings

65%

Loved it

23%

Mixed feelings

12%

Not a fan

Book Details
Pages

145

Format

Book • Nonfiction

Setting

2000s

Publication Year

2003

Audience

Adult

Recommended Reading Age

18+ years

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