Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal
Nonfiction | Book | Adult | Published in 2011
240
Book • Nonfiction
2010s
2011
Adult
18+ years
In Pitch Anything, Oren Klaff presents a method for pitching ideas effectively, utilizing a blend of neuroscience and economics. He introduces the STRONG method, focusing on setting the stage, telling the story, revealing the intrigue, offering the prize, nurturing the close, and getting a decision. The book emphasizes psychology and structure in pitch delivery.
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Oren Klaff's Pitch Anything is praised for its dynamic approach to presenting and selling ideas, drawing on psychological tactics and clear methodologies. Readers appreciate the engaging writing style and practical examples. However, some critics find the tone overly aggressive and the concepts occasionally repetitive. Overall, the book is seen as an insightful resource for mastering persuasive pitches.
A reader who would enjoy Pitch Anything by Oren Klaff likely has an interest in business, sales psychology, and persuasive communication. Similar to fans of Robert Cialdini's Influence and Daniel Pink's To Sell Is Human, this reader seeks practical strategies for effective pitching and negotiation to gain a competitive edge.
11,018 ratings
Loved it
Mixed feelings
Not a fan
240
Book • Nonfiction
2010s
2011
Adult
18+ years
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