BOOK BRIEF

Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal

Oren Klaff
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Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal

Nonfiction | Book | Adult | Published in 2011

Book Brief

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Oren Klaff

Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal

Nonfiction | Book | Adult | Published in 2011
Book Details
Pages

240

Format

Book • Nonfiction

Setting

2010s

Publication Year

2011

Audience

Adult

Recommended Reading Age

18+ years

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Super Short Summary

In Pitch Anything, Oren Klaff presents a method for pitching ideas effectively, utilizing a blend of neuroscience and economics. He introduces the STRONG method, focusing on setting the stage, telling the story, revealing the intrigue, offering the prize, nurturing the close, and getting a decision. The book emphasizes psychology and structure in pitch delivery.

Reviews & Readership

4.1

11,018 ratings

74%

Loved it

18%

Mixed feelings

8%

Not a fan

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Review Roundup

Oren Klaff's Pitch Anything is praised for its dynamic approach to presenting and selling ideas, drawing on psychological tactics and clear methodologies. Readers appreciate the engaging writing style and practical examples. However, some critics find the tone overly aggressive and the concepts occasionally repetitive. Overall, the book is seen as an insightful resource for mastering persuasive pitches.

Who should read this

Who Should Read Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal?

A reader who would enjoy Pitch Anything by Oren Klaff likely has an interest in business, sales psychology, and persuasive communication. Similar to fans of Robert Cialdini's Influence and Daniel Pink's To Sell Is Human, this reader seeks practical strategies for effective pitching and negotiation to gain a competitive edge.

4.1

11,018 ratings

74%

Loved it

18%

Mixed feelings

8%

Not a fan

Book Details
Pages

240

Format

Book • Nonfiction

Setting

2010s

Publication Year

2011

Audience

Adult

Recommended Reading Age

18+ years

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