Plot Summary

Land of Desire

William R. Leach
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Land of Desire

Nonfiction | Book | Adult | Published in 1993

Book Brief

William R. Leach

Land of Desire

Nonfiction | Book | Adult | Published in 1993
Book Details
Pages

560

Format

Book • Nonfiction

Setting

United States • Early 20th Century

Publication Year

1993

Audience

Adult

Recommended Reading Age

18+ years

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Super Short Summary

In Land of Desire by William R. Leach, the author explores the transformation of American consumer capitalism from 1890 to 1932, highlighting how economic, cultural, and social shifts revolutionized society. This period saw a concentration of land ownership, urban migration, and the rise of retail giants and advertising pioneers, reshaping consumer behavior. Institutions like universities and museums adapted to this growing consumer culture, and the drive for wealth became a powerful societal force. The book delves into how marketing, credit systems, and public relations emerged, establishing the foundation for modern capitalism in America.

Informative

Nostalgic

Contemplative

Reviews & Readership

4.3

454 ratings

76%

Loved it

20%

Mixed feelings

4%

Not a fan

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Review Roundup

William R. Leach's Land of Desire is praised for its meticulous research and insightful analysis of consumer culture in America. The narrative effectively connects economic and cultural histories, offering rich, detailed accounts. Critics, however, note its dense writing style, which may challenge some readers. Overall, it is a thought-provoking, scholarly work.

Who should read this

Who Should Read Land of Desire?

Land of Desire by William R. Leach appeals to readers fascinated by American history, consumer culture, and the evolution of modern capitalism. Fans of books like Consuming Passions by Judith Flanders and Made in America by Bill Bryson will appreciate Leach's detailed exploration of America's burgeoning consumer identity during the Gilded Age.

4.3

454 ratings

76%

Loved it

20%

Mixed feelings

4%

Not a fan

Book Details
Pages

560

Format

Book • Nonfiction

Setting

United States • Early 20th Century

Publication Year

1993

Audience

Adult

Recommended Reading Age

18+ years

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