BOOK BRIEF

Inspired: How to Create Tech Products Customers Love

Marty Cagan
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Inspired: How to Create Tech Products Customers Love

Nonfiction | Reference/Text Book | Adult | Published in 2008

Book Brief

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Marty Cagan

Inspired: How to Create Tech Products Customers Love

Nonfiction | Reference/Text Book | Adult | Published in 2008
Book Details
Pages

349

Format

Reference/Text Book • Nonfiction

Setting

2010s

Publication Year

2008

Audience

Adult

Recommended Reading Age

18+ years

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Super Short Summary

Inspired: How to Create Tech Products Customers Love by Marty Cagan provides guidance on building successful tech products by focusing on customer needs, team dynamics, and iterative development. The book emphasizes the importance of understanding the market, prototyping, and continuously testing ideas to create valuable and effective products.

Reviews & Readership

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Review Roundup

Marty Cagan's Inspired: How to Create Tech Products Customers Love is widely praised for its actionable insights on product development, blending theory with practical examples. Critics appreciate its focus on customer-centric approaches but note it can be repetitive and overly simplistic for seasoned professionals. Overall, it's highly recommended for aspiring product managers.

Who should read this

Who Should Read Inspired: How to Create Tech Products Customers Love?

Readers who would enjoy Inspired: How to Create Tech Products Customers Love by Marty Cagan are tech product managers, innovators, and startup founders seeking practical advice on product development. Similar to The Lean Startup by Eric Ries and Crossing the Chasm by Geoffrey A. Moore, it targets those focused on creating impactful tech products.

Book Details
Pages

349

Format

Reference/Text Book • Nonfiction

Setting

2010s

Publication Year

2008

Audience

Adult

Recommended Reading Age

18+ years

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