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Beginning the second half of the book discussing his new career in business, Robinson provides a better introduction for Bill Black, the founder and president of Chock full o’ Nuts, who had built his business hiring primarily black workers and was deeply committed to racial equality. At the same time that Robinson began this new career, he also was asked by Roy Wilkins, executive secretary of the NAACP, to chair that organization’s Freedom Fund Drive in a public speaking and fund-raising capacity. Concerning his early involvement with the NAACP, Robinson declares, “I felt I had a debt to my people and I wanted to volunteer my services at the same time to the organization I believed was helping them the most” (127). In addition to his fund-raising, Robinson served on the NAACP’s board for 10 years, but resigned in 1967 over differences he had with Wilkins concerning the organization’s direction and Wilkins’s refusal to incorporate younger, more progressive voices to the board. While Robinson points out that he has no regrets for his fund-raising activities on behalf of the NAACP because “it remains today the oldest and strongest civil rights organization we have” (130-131), he does suggest that he “made a grave error in resigning rather than remaining on the inside to try to fight for reform” (131).
In opening Chapter 11, “Campaigning for Nixon,” Robinson begins by writing “I do not consider my decision to back Richard Nixon over John F. Kennedy for the presidency in 1960 one of my finer ones. It was a sincere one, however, at the time” (135). This brief chapter covers Robinson’s involvement in the 1960 Presidential Election, explaining not only his unusual choice to back the republican candidate, Vice President Richard Nixon, but also his reasons for not supporting the democratic candidate, Senator John F. Kennedy. While describing Nixon as “the consummate political animal” (136), Robinson points out that, as vice president, Nixon had said things concerning racial prejudice that won him over. Kennedy, on the other hand, had refused to look Robinson in the eye when the two met, and Robinson also alleges that Kennedy attempted to buy his support. Robinson points to two incidents resulting in his knowing that his support for Nixon was a mistake: The first was that Nixon backtracked on the notion that he would appoint a black man to his cabinet, and the second was Nixon’s inaction and lack of concern over the jailing of Martin Luther King Jr. following a minor traffic infraction in Georgia.
In another very brief chapter, Robinson strays from his business life and political activism to return to the discussion of baseball and his induction into the National Baseball Hall of Fame in 1962. Writing that he had “steeled [himself] for rejection” (141) because the Hall of Fame ballots are cast by the Baseball Writers Association of America, with whom he had always been controversial, Robinson goes on to explain the importance of the honor and to admit that it was indeed important to him to be voted in. Dick Young, the sportswriter who had frequently clashed with Robinson throughout his later career, and who had once warned him that awards might not come his way because of his outspokenness, even wrote a column supporting his induction. As it turned out, Robinson received more than enough of the 75 percent of votes required and was inducted a few months later.
Closing out the chapter, Robinson discusses another honor he received in 1962, a testimonial dinner and a Hall of Fame award from Dr. Martin Luther King’s Southern Christian Leadership Conference (SCLC). Concerning his work for the SCLC, Robinson declared: “I believed so fervently in Dr. Martin Luther King and his courageous aides that nothing I could do for them was too good” (144).
Returning to social and political activism in Chapter 13, “Conflict at the Apollo,” Robinson relays the story concerning the controversy that arose over Frank Schiffman, owner of the legendary Apollo Theater in Harlem, in 1962. Schiffman, a white Jewish man, leased one of his other Harlem properties to a restaurateur that would be in direct competition with an established black restaurateur. As Robinson describes it, the squabble was over the fact that both restaurants were steak houses, and the new owner’s prices were extremely low, threatening to harm the established restaurateur’s business. As a result, black nationalists organized picket lines in front of the Apollo and, according to Robinson, “resorted to blatant appeals to anti-Semitism” (146). Schiffman reached out to various religious and civic leaders, but none came to his defense. Robinson, on the other hand, did come to his defense in his weekly syndicated newspaper column.
Robinson declared “I have resented bigotry in any form, and I couldn’t understand when no one came to Schiffman’s aid,” and asked the question “how could we stand against anti-black prejudice if we were willing to practice or condone a similar intolerance” (147). The black nationalists became enraged and in turn began picketing a nearby Chock full o’ Nuts store as well. While several civic leaders eventually sided with Robinson and Schiffman and gave prepared statements backing them, more militant blacks in the community were dug in on their protest. This controversy led to a radio debate between Robinson and Lewis Micheaux, owner of the National Memorial African Book Store, in which the two men came to see eye-to-eye on the matter of anti-Semitism, and the protests stopped
Robinson uses Chapter 14, “Crises at Home,” to strictly discuss his family life. The chapter opens with Robinson exploring the schooling choices he and his wife made for each of the children and eventually focuses specifically on Jackie Jr., the oldest and the one who faced the most challenges in school and in growing up. Robinson explores his relationship with his son with brutal honesty. He acknowledges that, although mutual love existed, the same sort of rapport he shared with Sharon and David was not present with his oldest son. Jackie Jr. ran away from home in his teens, but he returned and volunteered for the Army in 1964. Jackie’s service in the military resulted in a stint in Vietnam, where he was wounded in combat. This portion of the chapter allows Robinson to openly discuss the antiwar movement within the black community. Although Robinson acknowledges that he was a supporter of the war and that both he and Jackie Jr. were bothered by antiwar protests, he also fully recognizes the stance taken by people such as Martin Luther King Jr. Robinson argues that many black soldiers must have come to question, as Jackie Jr. did, “the contradiction of having fought for freedom for people on foreign soil only to come home to be denied equal rights” (156-157).
While pointing out that he and Rachel have never had a major conflict, Robinson does discuss one specific problem that could have threatened their marriage: Rachel’s professional career. Not wanting “to go through her life being known only as Mrs. Jackie Robinson” (159), Rachel earned a master’s degree in psychiatric nursing from New York University while the kids were still young. Robinson admits that he began to show annoyance and resentment when she began working every day, but he also admits honestly that he knows he was wrong because “she was entitled to aspire to her own personal goals” (159). After beginning her career at the Albert Einstein College of Medicine at Yeshiva University, Rachel became an assistant professor in the School of Nursing at Yale University.
Robinson’s deepest foray into national politics came through his association with, and belief in, Nelson Rockefeller, the four-term governor of New York, 1964 presidential candidate, and future Vice President of the United States. Referring to his charisma and personal charm, Robinson argues that “it is almost impossible not to like the man” (162). However, more than a simple fondness for him, Robinson truly respected Rockefeller because of his deep commitment to racial equality. Rockefeller had not only defended protesting youths during their Civil Rights Movement sit-ins in the Deep South, but he had also been very philanthropic toward civil rights causes such as Dr. Martin Luther King’s SCLC. When Rockefeller entered the 1964 presidential contest for the nomination of the Republican Party, he asked Robinson to become one of six deputy national directors of his campaign. Robinson accepted this position with the Rockefeller campaign and resigned from his position with Chock full o’ Nuts.
Despite coming to regret his support for Nixon in 1960 and confessing in 1964 that he was “not as sold on the Republican Party as he was on the governor” (168), Robinson strongly campaigned for Rockefeller across the country and served as a special delegate to the Republican National Convention. Ultra-conservative Senator Barry Goldwater of Arizona ended up winning the nomination, and Robinson called his experience at the convention “one of the most unforgettable and frightening experiences of [his] life” (169) because of the hatred that he witnessed directed toward the liberal Rockefeller. In response to Goldwater’s convention victory, Robinson remarked “a new breed of Republicans had taken over the GOP. As I watched this steamroller operation in San Francisco, I had a better understanding of how it must have felt to be a Jew in Hitler’s Germany” (169). Despite many of the anti-Goldwater republicans who had previously spoken out against him flip-flopping and were now supporting him for the presidency, Robinson refused to do so and supported democrat Lyndon B. Johnson in the Presidential Election.
Appropriately titled “After the Ball Game,” Part 2 of I Never Had It Made details the post-baseball years of Robinson’s life beginning in 1957. The continued fight for racial equality, an overarching theme throughout the book, is something that Robinson advocates for in each of the many facets that his life takes on in these years and is something that overwhelmingly translates to these chapters. In discussing his new career as the vice president of the Chock full o’ Nuts Corporation, Robinson displays the fairmindedness that he was already becoming known for. Some had criticized the company's founder and owner, William Black, of reverse discrimination because he had built his company with a predominantly black workforce. Robinson refutes the charges against Black, highlighting the irony of the claims.
Robinson also began a decade-long association with the NAACP at this time, chairing a fund drive and ultimately serving on the organization’s board. In his later years as a ballplayer, Robinson had become well known for his candor when speaking out about issues regarding race. That same candor carried over into his work with the NAACP, as he resigned from the board over differences with the way that the organization was being run. As his resignation came 10 years after he first became involved with the NAACP, Robinson strays for the first time from a strict chronology in his storytelling, but he soon falls back into his timeline of the early-1960s. In the same way that Robinson had transitioned from baseball to family life near the close of Part 1, he does in the first half of part two with his business career and political involvement.
That first foray into politics came during the 1960 Presidential Election, in which Robinson became a campaign surrogate for Vice President Richard Nixon. However, Robinson soon realized that his faith in Nixon’s sincerity on the issue of race was erroneous. Although his experience of campaigning for Nixon, a republican, turned out to be a choice that he regretted, involvement in politics would be a central focus of Robinson’s life and a discussion of that involvement makes up a good deal of Part 2 of I Never Had It Made. Despite realizing too late that democratic Senator John F. Kennedy was the better choice for black voters in 1960, Robinson’s mistrust of republicans did not carry over into 1964, as he accepted a position with the campaign of Governor Nelson Rockefeller, who ultimately lost the party’s nomination to segregationist Senator Barry Goldwater. The Goldwater victory led to Robinson’s support of democrats Lyndon Johnson in 1964 and Hubert H. Humphrey in 1968.
Although Robinson had a newfound allegiance to the Democratic Party in presidential elections, he did continue to work in the administration of Governor Rockefeller. The paradox of a black civil rights activist who speaks bluntly about racial inequality being aligned so closely to the Republican Party was not lost on Robinson in writing I Never Had It Made, as he discusses the reasoning in great detail in his chapter titled “On Being Black Among the Republicans.” To Robinson, this is not a contradiction at all; it is simply him being entirely honest and entirely impartial. That sort of fairmindedness and impartiality was also on display when Robinson relives the episode in which he came to the defense of Frank Schiffman, the white owner of the famous Apollo Theater. Schiffman was being unfairly picketed by Black Nationalists is Harlem with vicious anti-Semitic rhetoric. Although other black leaders eventually joined him in defense of Schiffman, for a while, Robinson was alone among high-profile black activists.