Hidden Potential: The Science of Achieving Greater Things

In Hidden Potential, Grant challenges what he sees as a longstanding and prevailing mode of thought in which society has promoted a model of innate genius over a model of personal growth, or hard-earned skill. His work is part of a new and growing trend that rejects the lionization of genius and talent in favor of a more egalitarian mode that promotes individual effort and continued learning. Grant and others consider that the “genius” cultural norm can create a negative fixed mindset, where individuals believe their abilities are static and predetermined, limiting potential. Grant challenges this notion by emphasizing that growth, learning, and character skills are crucial for success. He uses numerous examples and research findings to demonstrate that potential is not an inherent trait but something that can be developed through effort and perseverance.

Grant’s work aligns with contemporary cultural shifts that advocate for a “growth mindset,” a concept coined by psychologist Carol Dweck in 2009. Since this time, the idea that abilities can be developed through dedication and hard work has gained traction in educational and professional settings. This is increasingly considered a useful approach in supporting the potential of individuals at all ability levels. Grant’s emphasis on character skills, such as resilience and empathy, is a major contribution to this cultural shift toward valuing personal development over static achievement.

Hidden Potential also grows out of a cultural context of the growing recognition of the importance of diversity and inclusion, and of the varying opportunities and obstacles experienced by individuals in society. By highlighting stories of individuals who have overcome significant barriers, Grant reinforces the idea that potential success is not the prerogative of those with apparent natural talents or already proven abilities. Instead, he advocates for creating environments that support and nurture the potential in all individuals, regardless of their starting points. This perspective encourages a more inclusive and equitable approach to recognizing and developing talent, increasingly relevant in today’s culturally diverse society, and reflecting modern ideals of fairness and equal opportunity.