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CHAPTER 1
Reading Check
1. What book served as inspiration for Collins’s Good to Great?
2. How many companies were identified in Collins’s first phase of research?
Short Answer
Answer each question in at least 1 complete sentence. Incorporate details from the text to support your response.
1. According to Collins, how is good the enemy of great?
2. What are the four phases that help structure Collins’s analysis of greatness in companies?
CHAPTER 2
Reading Check
1. Who from Kimberly-Clark does Collins describe as being a Level 5 leader?
2. Where do Level 5 leaders symbolically direct their attention when things go well?
Short Answer
Answer each question in at least 1 complete sentence. Incorporate details from the text to support your response.
1. How does Collins define a Level 5 leader? What character attributes might such a leader have?
2. What comparisons are made by Collins between leaders in good companies and leaders in great companies? What analogy is used by Collins to further support his assessment?
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